A product pricing strategy is intended to provide a routine mechanism for consumer access to the value a product or service provides. The higher the value, the higher the pricing exchange. That’s obvious, of course….;
Business & Investment
Reason for a business
I read an article in the Orlando Sentinel written by Scott Joseph, the Sentinel’s restaurant critic. It was critiquing Gio’s, apparently a new restaurant that had recently opened. I always read Scott’s critiques and something…;
New Initiatives Needs to Focus on Research
Disney had a big problem of disconnect and authoritarianism with the office of Strategic Management for the company which had been created by Michael Eisner. I’m experiencing the disconnect here. If the office of Strategic…;
Organizational Transformation
If a CEO is looking for transformational results, the power of the transformation has to emerge out of one of two things: how bad things currently are, or, how enticing is the vision of the…;
The Ultimate Enterprise Experience
The ultimate enterprise experience is to develop and operate an organization which provides a rewarding experience for itself by delivering a rewarding experience to others in a cost effective and elegant way. Original writing…;
Ries’ 22 Immutable Laws of Branding
According to Al and Laura Ries in the 22 Immutable Laws of Branding, the objective is to make your product the brand leader through publicity or public relations, and then to use advertising to promote…;
Business Communications
I had an interesting conversation the other day about business communications. The conversation went like this. What’s more important in business: clarity or diplomacy? When framed in that particular way, it becomes pretty clear “that…;
Population Increases are Worth Noting
I happened to be doing a little reading a while ago and came across my notes. In 1915, the population of the United States was 100 million. In 1967, 52 years later, it was 200…;
Ten Ways to Create Shareholder Value
I didn’t create these ten ways and I don’t remember where I came across them. However, they’re worth noting and remembering, regardless of whether you’re running a public or private company. 1. Do not manage…;
A Few Simple Rules
A few simple rules for the workplace environment worth noting: • Communicate incessantly• Appreciate consistently• Train constantly• Provide meaningful work• Create and encourage implementing benefits Original writing date: February 23, 2007